Friday, March 21, 2014

Review: Pure Organic Wild Blueberry Bar

If you read this blog with any regularity, you've probably picked up on the fact that I tend to splurge on things and buy a whole bunch of one particular product at once.  These splurges are usually coaxed by sales, but sometimes I do it just for the enjoyment of the impulse and one of those splurges led me to pick up a bunch of Pure bars, some of which I've reviewed already.  Following through with that splurge led me today's review of this Pure Organic Wild Blueberry Bar that I picked up at Meijer on sale for $1.33.  This bar is 1.7 ounces and has 190 calories and six grams of protein.  It's organic, gluten free, non-GMO and vegan, so it's got all sorts of positive characteristics going for it as well.

This bar at its base is pretty much just like the other bars.  It's a date paste containing dried fruits and ground up nuts, just like the often mentioned Larabar.  In this case of this bar, the dried fruit is the namesake wild blueberry and I've got to admit that I was surprised by the size of the chunks of dried blueberries in this bar.  The nuts, in the case of this bar, are almonds and walnuts and if you want to say that a butter is a nut, then I guess you could include cashews as well.  The bar itself was typically soft and pliable and it also had a smell of sweet blueberry emanating from it, which was quite nice.

I've had many of these, so I've been trained on what the experience of eating these is like.  It's a chewy bar with a grainy composition from the ground up nuts.  In this case, that grainy texture was almost sandy (for those of you that ate sand as a kid like I did), so that was slightly different than some of the other Pure bars.  The flavor comes from the dried fruits and in the case of this bar, those blueberries bring some surprisingly strong and sweet flavor.  There's a bit of tang in this bar too, but that is probably more from the apple juice and lemon juice concentrate that is included in the bar.  The nuts were essentially flavorless, so they were really only in this bar for texture.

Buy It or Fly By It?  This was a very basic flavor recipe, but basic was more than fine in this instance, so I will absolutely give this a BUY IT rating.  Basic meant flavorful here (must be because the blueberries were "wild") and while it is not the most wonderful flavor that I've ever had, it was more than adequate and made for a delightful snack.  Grab this one and I think you'll have the experience too.


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