I've harped on it many times here, but sales make me do funny things. They cause me to buy products I'd never consider buying just because the price looks attractive to me. Ultimately, isn't that what the store is hoping I'll do though? They are looking at the opportunity cost of getting someone to buy a product for the first time and then the lifetime value of the person if they like the product and will thus buy again. I look at that kind of stuff in my job all the time, so it absolutely makes sense and it's both funny and depressing that I fell victim to that trick when I picked up this box of six Good Humor Chocolate Eclair Ice Cream Bars at Meijer for $1.99. It's not my first Good Humor review, but it is once that I approach with a sense of humor (boy, I'm a great writer in my ability to tie that in) based on what I've already described. Putting my self-congratulations aside, each ice cream bar in this box comes in at 3.0 ounces and has 210 calories of light ice cream fun.
