Being a penny pinching, grocery store addict, one of the highlights of my week is when the mail comes on Thursday. In that day's mail are the weekly ads for all my grocery stores and each week, I inevitable tear them opening looking for ways to "beat" the system. This week, my local Kroger (where these products are available exclusively at this point) was pushing several products from Simple Truth and that led me to pick up this Simple Truth Peanut Butter Extreme Protein Bar on sale for $0.79 to review on the blog since I'd never had one before. It comes in at 1.76 ounces, 210 calories and being that it is a protein bar, it also has 21 grams of protein.
As you can see from the wrapper, this one really is peanut butter extreme as the outside of the bar is covered in a thick layer of peanut butter that also has that strong peanut butter smell. Sometimes peanut butter smells sweet, but that was not the case of this bar as it was more of a "hearty" smell, so to speak. It was also quite oily, which was kind of weird. The interior of the bar was then made up of the protein blend of peanut butter, various proteins, etc. All in all, it was quite a dense bar and since there were no noticeable add-ins, I'll just move on.
After my first bite, I clearly tasted peanut butter. Well, sort of. This was a peanut butter that I'd never had before in that it had a weird, mildly offensive aftertaste that reminded me of some of the chemically strong bars that I've reviewed on this blog. Not appetizing at all. For a bar that was so dense, it really had no crunch either as the interior broke up quickly and provided for a soft chew. The exterior peanut butter coating also melted quickly, which was quite bizarre as anyone who has ever had peanut butter knows, peanut butter does not exactly melt. Outside of that faint introduction of peanut butter that faded into an unappetizing aftertaste that lingered in my mouth, there was no other flavor that I could detect.
Buy It or Fly By It? I could only finish about two-thirds of this before I decided I'd had enough torture and tossed it in the trash can, so it gets a FLY BY IT rating. This bar was extreme alright, but not in a good way. It was extremely not good. Not the worst bar I've ever had and may I shouldn't have expected a lot from a bar that only had peanut butter, but this bar was completely lacking. I've got another one of these Simple Truth bars that I picked up and frankly, I'm now scared to eat it. Uh-oh.
|FLY BY IT!!|