These MET-Rx Big 100 bars crack me up because of how huge they are. I guess I just get a vision in my head of some meathead chomping down on one of these after a mega workout to replace the protein in his body and recover from his heavy lifting. I'm no meathead, but I did try Big 100 Chocolate Chip Cookie Dough bar out about an hour after a workout. I mentioned how huge these things are (they also double as "meal replacement" bars) and they clock in at 3.52 ounces and 370 calories with 28 grams of protein. I picked this one up on sale at CVS for about $2.50.
Looking at this thing straight out of the package, I can really say that it does look like cookie dough in candy bar form. Being that munching on raw cookie dough out of the tube was one of my favorite past times as a child (thank goodness I had world class metabolism at the time), this was an awesome start. This bar was a little sticky and that was weird, but it didn't really bother me that much. After breaking this in half, I could tell that they worked really hard to make this like cookie dough. Looking at the picture above, you can see they have quite sizable chocolate chips. Also, the white specks that you see are the "cookie pieces" that constitute the bar. Even though this is supposed to simulate something that is unbaked, the "baked" cookie pieces have obviously been added to bring some crunch to the bar.
After biting into this, I thought to myself that this really does taste like cookie dough. It's not as soft as the stuff that you would get out of the tube, but it simulates the taste exceptionally well. I would compare the chewiness and lack of softness to leaving an open tube of real cookie dough in your refrigerator for a few days so that it had time to harden a bit while exposed to the open refrigerator elements. Still, having this be a little hard/chewy is not necessarily a bad thing. As expected the chips were large and added a nice, sweet chocolatey crunch. In addition to the chips, the cookie pieces added even more crunch to the bar to break up the chewiness of the "dough" and that was very much appreciated.
Buy It or Fly By It? I say definitely BUY IT if you are looking for a protein bar that tastes good and resembles a sinful treat. Granted, it doesn't taste exactly like cookies or cookie dough, but this is a very strong approximation. I know I mock this for being a "meal replacement" bar, but it really could be. So, if you are looking for a protein punch and/or something to replace a meal, this one is definitely a winner and you should give it a shot.